The Western Accelerator hosted a group of up-and-coming entrepreneurs this winter, featuring the likes of Dennis Ho and his convenient mobile auto service app, Wheel Easy, and Jessica Bosman and Bryn Davis Williams’ start-up DOUBL that creates custom-made bras to help women not settle for "close enough."
Changing Gears with Dennis Ho
Last March, we introduced you to Dennis Ho, HBA ’22, and founder of Wheel Easy, the tire change that comes to you. Combining his entrepreneurial spirit with his experience in a family-owned automotive shop, Ho wanted to develop the ultimate customer experience through an automotive service platform that comes to your door! For consumers, this meant no more wasted Saturdays waiting in dealerships, drinking bad coffee, and anxiously waiting for the sight of a mechanic.
In January, Ho joined the Western Accelerator to continue building Wheel Easy. We caught up with him to see what he learned over the past year and how his business has evolved.
Discover Ho's lessons learned and more about Wheel Easy here.
A Measure of Confidence
Any female shopping for clothing – whether it is outerwear or innerwear – knows the nightmare of finding anything that fits. Sizing is dependent on the whim of a particular manufacturer and that can be subject to change from year to year. Lack of consistency is the norm. Women tend to settle for “good enough” or “close enough” partly because we have long been conditioned to accept the status quo.
Bryn Davis Williams, HBA ’18, BA ’18, and Jessica Bosman, HBA ’17, think there is something radically wrong with a system that forces women to settle for “sort of OK.” One of the core principles of their company DOUBL is to never have to fit yourself into a standard, both literally and figuratively.
Read more about Williams and Bosman and their start-up DOUBL here.