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The Entrepreneur Podcast

63. Not settling for "good enough" with Bryn Davis Williams and Jessica Bosman

Apr 30, 2024

Many women are forced to settle for “good enough,” when it comes to undergarments. But two Ivey HBAs, Bryn Davis Williams and Jessica Bosman, are challenging that compromise and the industry through their customized bras at DOUBL.

Details

The Entrepreneur Podcast is launching a new series, handing the microphone to women entrepreneurs doing exciting things in a wide array of industries.

In this series, we hand them the microphone to share their stories, experiences, trials, tribulations and successes.

And we kick it off with Bryn Davis Williams and Jessica Bosman, two Ivey HBAs, who’ve joined forces to disrupt the women’s undergarment industry. Their venture, DOUBL is driven by the conviction that women’s shouldn’t have to settle for “good enough.”

With the help of technology, and recycled material, DOUBL offers women custom bras that are made to fit just right! Williams and Bosman talk about balancing their careers, reframing their brand to male investors, and the importance of a supportive community.

Find out more about DOUBL's Kickstarter Campaign starting on April 30th at https://www.kickstarter.com/projects/doubl/a-bra-that-finally-fits-made-exactly-to-you-from-your-phone

 

The Entrepreneur Podcast is sponsored by Connie Clerici, QS ’08, and Closing the Gap Healthcare Group, Inc.

Transcript

Janice Byrne 

 

You're listening to the Entrepreneur Podcast from the Western Morrissette Institute for Entrepreneurship, powered by Ivey. My name is Janice Byrne and I will be your host for this new series exploring exciting start-ups led by women entrepreneurs.

 

Entrepreneurship is a hot topic today, and often entrepreneurs are held up as people to admire and follow.

 

But type the word ‘entrepreneur’ in google, or open a book about entrepreneurship, and, all the examples are too often white men; Steve Jobs, Bill Gates, Elon Musk, and the list goes on.

 

Where are the women?

 

The truth is there are so many women entrepreneurs out there – doing great things – and we need to hear about them!

 

In this series, we hand the microphone to women entrepreneurs, many of them from our Western Community, and spotlight their stories, experiences, trials, tribulations and successes.

 

And we kick it off with Bryn Davis Williams and Jessica Bosman, two Ivey HBAs, who’ve joined forces to disrupt the women’s undergarment industry. Their venture, DOUBL is driven by the conviction that women’s shouldn’t have to settle for “good enough,” and this is their story.

 

 

Janice Byrne 

I'd like to start by saying thanks for both of you for agreeing to be part of this podcast, because I'm really excited about Doubl and what you're doing. So I'm delighted to have you both here to talk to me about that. Em…. but to start to share the story with those who don't know about what you do, can one of you tell me a little bit about, tell us a little bit about Doubland what you do and what the product is?

 

Bryn Davis Williams 

Yeah, for sure. Thanks so much for having us. And so double is the first to market made to measure bra that you can order from your living room on your smartphone. So with that, we can deliver you 12 plus hours of comfort, a bra that actually fits you in all aspects. And a convenient way to figure out your bra size without the Fit quizzes, going into store or needing to measure yourself with a measuring tape.

 

Janice Byrne 

Can you tell me, I guess this is an idea that you both came up with? What is this? And we often talk in entrepreneurship of an idea being in response to a problem. Can you maybe tell us a little bit more about the problem? And for the maybe 50% of listeners who don't understand so much about the problem could potentially be here?

 

Jessica Bosman 

Yeah, absolutely. So we're really solving the problem of 'fit' at its core. So for example, for the new mother who hasn't had time to go in store to get fitted and she's still wearing her nursing bra two years post nursing. It's for the mature woman who has spent her entire life in uncomfortable, ill fitting bras and now has permanent grooves in her shoulders. It's for anyone who falls outside of the current standard sizing system, which in our research is over 54% of women, or anyone who's on the extremities. So it's truly for all women. However, there's definitely a few groups of women that feel this issue more potently. And there's truly no one on the market that is solving this particular problem of fit.

 

Janice Byrne 

Fantastic. And I suppose if it to help us understand even how to get to where to get to that point. And could both you maybe tell us a little bit about your kind of your personal trajectory. So if we take a step back, and even just kind of to tell us a little bit about your own backstories to kind of to help us get to where you got to the the expertise on the situation where you are today.

 

Bryn Davis Williams 

Yeah, so it's definitely been a journey. Jess and I met at the Ivey School of Business, in HBA one we were in the same section, and became fast friends, we both were people who were passionate about making a difference. And like to chart our own paths, we then came together for a group project in our HB2 year where we had to solve a problem by creating a new venture. And that was kind of the the origin of of double, but then we wanted to, you know, learn a lot about corporate life and we went into corporate jobs. So I went into brand management at Unilever. And I've been there the last five and a half years. And, and then eventually, we got to a point in our jobs where we realized that we weren't happy and we weren't feeling fulfilled, and that we really did at the core of ourselves want to create something of value and start a new business.

 

Jessica Bosman 

And I can just jump in with my background. So Bryn and I have really complementary skill sets, her being on the marketing side of things and brand management, and then my backgrounds in fashion, merchandising and buying. So I've worked at some reputable Canadian retailers. And I've had the opportunity to really see product development from A to Z, which has been really helpful from back end. And that's the way Bryn and I tackle the business is she's front end, and I'm back end when it comes to kind of like big bucket distribution of workload.

 

Janice Byrne 

 

 

Jessica Bosman 

Yeah, that's a great question. So we've truly talked to thousands of women at this point. And everyone immediately is so excited about our idea. The women that have had the opportunity to wear a double bra, it's their new favorite. So that's given us a lot of reassurance and excitement about the product and the product market fit. We also have looked at what's currently going on in the market and nobody is truly something for fit. There's micro improvements such as softer materials and more inclusive marketing. But no one's really tackled the root of the issue. And we have been following technology now for many years and working closely with our, our third party tech partners. And we have really come up with a unique tech stack and manufacturing model that allows us to bring this to life in a really scalable way.

 

Janice Byrne 

Cool. So when you say that you kind of you can this unique tech tech stack? And you've got your manufacturing model now and perfected, I guess, at this stage? Because I know along the way, there has been lots of prototyping involved here. Talk me through the actual, so the customer experience. So what do, what if I'm interested in in buying your product? I'm interested if I'm a woman listening to this and going oh, my god this is convenient, and no hassle and properly fitted bra at last. Okay, how do we do it? What does she do? How does it work?

 

Bryn Davis Williams 

Yeah, so we've tried to make the experience as as frictionless as possible. So to start, you would order the product online, like you would order anything when you're online shopping. Unlike other products, you don't need to pick a size, there's no size chart, you just put the bra in your cart, the only choice you have to make is color, we offer it right now in a really beautiful red color, a black and a white. Once that bras in your cart, and you've checked out, we then send you an email with instructions on how to do your scan. So to do your scan, you'll download an app onto your phone. And then you'll change into black form fitting clothing, ideally wearing underwired bra just so that we can make sure we can see everything very clearly, everything's lifted. And then you'll find white background, where you'll have a bit of space around you. And you'll prop up your phone on something that's about waist height, like a chair. And then you just stand in two positions. And that's it from your side. After that you you go about your life and wait for the bra to arrive at your door so that you can have a bra that fits you perfectly.

 

Janice Byrne 

So this notion of fit and convenience is really being delivered on, I guess, I can do it in the comfort of my own home at any time or when suits me if I'm a busy mom, or the whole, I suppose that aspect also of I guess women, in some instances, it's going into a store, or it's maybe talking to somebody that we don't know, it can be uncomfortable. So all of those boxes are ticked, they're brilliant. Tell me, when, when you you really kind of said okay, we're actually going to get involved in this. We're going to we're going to do this for sure. Like what was kind of what's the what was kind of the first step that you that you took to kind of go, no we're actually going to do this, it's not just a wild idea anymore, we're really going to do this, what was the first step that you kind of engaged in?

 

Jessica Bosman 

Yeah, I think Bryn and I definitely have business minds, coming from a business school background. And our first step was to incorporate, which I know isn't necessarily everyone's first step. And then we kind of dove into product development, which took many years of research and development and also just trial and error and learning. It was quite a steep learning curve for us. And it took us quite a while honestly, to find the right partners and the right people, the right team members. And we're at a place now where we have all those foundational elements in place, which is really exciting. But yeah, that was our first step. And then we we slowly integrated ourselves in the entrepreneurial ecosystem in Canada, we started entering pitch competitions, accelerators, which has been extremely beneficial for us. And yeah, I just took it step by step, I think we can both agree that if we started the business today, with what we know, now, it would look very different, and we'd go a lot faster. So it is incredible how much you learn throughout the journey, compared to when you're in a corporate position, you have quite a niche focus and your skill set becomes very particular. 

 

Janice Byrne

Yeah, absolutely. When you talk about those, it's over a few years that all of this went on. I mean, the notion of like, funding is obviously so important. And this funding the business is also like finally, we need to exist ourselves. And so can you tell me a little bit more about, you know, your decision making and your approach to that, the whole aspect of funding and how you are going to do this? I mean, were you from the outset, were you thinking, Okay, we need to get people to help us fund this or were you thinking we're going to bootstrap this? It's going to be all our own funding. What was your approach to kind of thinking of making decisions, financial decisions from from the early days?

 

Bryn Davis Williams 

Yeah, so we really believe that this idea given its scalability, its profitability, and its impact can be a venture backed business. But we also know that if you take venture on too early, you know, pre launch before you have a true sense of your valuation, you're putting a lot of, you know, money and control into other people's hands. So we were trying to be very strategic and how we approached that. And so we haven't taken on any external funding to date, it's all been friends and family and loans. And then our own savings, what what little savings we had built over career, and then, you know, personal sacrifices to to make sure that we can bring the business to life. So it's all been bootstrapped. We do have, you know, some some debt on our books. But we haven't launched yet. So we're also looking to eventually have operations fund the business. And then when we really want to scale it to a high level of growth, then look to get some an external investment.

 

Janice Byrne 

And just a personal question, I guess, but I'm just thinking in terms of somebody listening to this, who's thinking maybe a young student, maybe or recent graduate. I mean, did was there a time when you were working and doing this on the side? Or, and and how do you kind of then decide, okay, this is the time where I'm going to give up work and commit myself to this? Because it's a big question that that people always have is like, when does this go from like, just to a dream or a side project to a reality and a daily activity?

 

Bryn Davis Williams 

Yeah, so I'm still working almost full time. So I'm four and a half days at Unilever. And the extra half day's been helpful to be able to take meetings, you know, during work hours and block time, I was fortunate to take three months off, for my job, or sorry, four months off from my job last year to attend the Western accelerator, which was huge and accelerating the business, I was very grateful for that opportunity. And then we're kind of doing a similar approach this year, where Jess has taken four months off of her job to accelerate the business to its next step. And the hope is to get us to the Kickstarter that's happening at the end of April. And then both of us going full time on the business. Ideally, again, so that we have the funding coming from our operations to be able to, to be able to support ourselves.

 

Janice Byrne 

Yeah, brilliant. We've got to get back into the financing aspect, but just a small offshoot question that just occurrs to me, you know, when you talk about this kind of the relay between the two of you, and and the fact that your friends and your co founders in this? I mean, what are the kind of some of the pros and cons of both of you working together on this? And, and how does that work out? Because you could, you could be worried that, you know, when we know, we know each other, so well, we're good friends? Could this be a bad thing to do? But I mean, how? And how, I guess, how have you worked that out? And then also, how do you decide who does what, how does that work out?

 

Jessica Bosman 

Yeah, we get this question a lot. We both, like talked about how we think it would be incredibly difficult to be a solo founder, given the like, stress of being an entrepreneur, both like, emotionally and mentally and financially, like, it's kind of all around. So I think having another person to, to lean on at times has been incredibly helpful. And we do have really different skill sets. So dispersing workload has been actually fairly natural for us, I would say. And then, as far as the cons, I feel like we've talked about it feeling like a marriage, it being an incredibly intimate relationship. And obviously, you need to make extremely challenging decisions, like I mentioned around money, around lifestyle, around sacrifices. So having those challenging conversations isn't something that you typically have with a friend. So just kind of navigating that, yeah, that next level, and it feeling, yeah, honestly, a lot more like a romantic relationship rather than a typical friendship.

 

Janice Byrne

And like any good marriage, it requires work, right. And communication, I guess. And that was one thing that being friends helps with, right, is that we can we already have that basis? Great, so to get back to the financing aspect….So staying on the subject of funding and money, so we know what isn't always easy to get the money. And we also know research wise that it can be harder for women entrepreneurs to get money. And I don't know, what's your … What's your experience of that? You know, your thoughts and experiences as women entrepreneurs seeking financing? Would either you'd like to speak to that point?

 

Jessica Bosman

Yeah, so I think it's common knowledge now that women get less than 2% of VC funding. And it's definitely been clear to us that that's reality. We've been really fortunate, though, to participate in many accelerator programs that are just female focused. So we've had a lot of support from the female entrepreneur ecosystem, which has been great and we have gotten a lot of feedback that we're too early stage, which did impact our decision to pursue to like stop pursuing funding at an early stage and decide to maintain ownership as much as possible until we are revenue generating. So for us, I would say there has been challenges. And especially being a female centric product, not every investor is necessarily interested, slash can relate to the product itself. But we do feel like being a part of the ecosystem, doing a lot of networking has created an opportunity to essentially create soft relationships and build those relationships into something strong. So then when we are at the stage, when we're ready to look for financing, that we have some pretty great leads, and some pretty Oh, find potential angels and VC firms.

 

Janice Byrne 

Great.I think it I think, as you clearly pointed out Jess, there's this, this kind of like, there's two issues, there's the notion of being like a female founder, but there's also this the female centered product, which Double clearly is in this instance, I guess, can you tell us have there been times when you found, you know, because we can say that oh, well, VC have, you know, they will say, Oh, we're just actually interested in a good idea. We don't care, you know, who's promoting, and we just want a good idea. We want one that can scale, we want one that's gonna be profitable. But can you actually can either have you think about instances when perhaps it's been clear to you that somebody just doesn't actually have an understanding of the product? Or has been dismissive of the product along the way, when you've been trying to promote it or been trying to tell people about it?

 

Jessica Bosman 

Oh, absolutely. We've definitely been in rooms of investors that are largely white older men, and haven't really gotten a second glance, or they haven't really understood the the opportunity and how large it is. So we've gone through multiple iterations of our pitch for that reason, we're really specific as to the way we frame the problem, especially depending on who our audience is. And we've recently been involved in a really interesting course that is around female, females getting investment. And women are often asked problem, questions that are a little bit more like negative leaning. So for example, when do you run out like, what's your burn rate? When do you run out of money? Or like, what's your gross margin, whereas men are asked more aspirational questions such as, what's your greater vision for this company? And, you know, just like these kinds of, these kinds of questions. So we've learned how to take these challenging questions, and then respond to them in an aspirational way, and focus on what's really important, and what's really working in the business and reframing the conversation. So that's something we have taken into our own hands as female entrepreneurs looking for investment. And being aware that this is kind of the current bias, and this is the current situation, but we know that we have an amazing product that's incredibly scalable, incredibly profitable. And like this is like feeling like I'm showing up with confidence and with the answers that we want to give, if that makes sense.

 

I feel like women, sometimes we're like, too honest, who a detriment where we're like, so hard on ourselves. And we're saying things in a way that isn't even giving credit to how much work has been put in and how much positive outcome has really happened. And we just end up saying, like, oh, like, this was a little bit disappointing, double blah. And it's like, no, we need to reframe it for ourselves as well, because we have come so far, and we have created a really exceptional product and process.

 

Janice Byrne 

Yeah, I feel like something that I'm hearing to and from women investors is so kind of the flip side, what you're saying is that we have said a lot of the time that women entrepreneurs, we they might either undersell themselves or they might have enough confidence in what they're selling. And but I've also heard that in actual fact, there's a lot of bravado out there with a male entrepreneurs who actually go overboard and you know, they're talking about hockey stick growth projections, that actually some women investors, like I don't know if I can believe that. Whereas if you tell it like it is, which maybe a woman founder may be more likely to do, not that I like to say, talk in terms of generalities, but but that, you know, you're talking about what we think is realistic and what we can really achieve. And you're not engaging in this kind of bluster I guess. So. I don't know if you come across that at all. I've been in pitches for example, where are being in pitch situations or investment situations where you can kind of see there's some of this kind of bravado or kind of peacocking going on or kind of is there is there like a toxic kind of masculine vibe going on in some of these Investment scenarios?

 

Bryn Davis Williams 

Yeah. Well, we were part of an accelerator that was largely male tech companies. And I do think there's some intersectionality between the industry and gender. And, you know, so apparel is typically not a very venture backed industry. And I think that's important to acknowledge that that's another part of our challenge, right as the industry that we're in. But there was a company that was doing something similar, but in a different way from us. And listening to how he pitched the business was such a light bulb moment, because he was selling such a vision that didn't exist. And we were really just explaining, like the nuts and bolts of what we had built so far. And it was they were just such different ways of explaining something that was relatively similar. And that was a big, you know, and I think I don't think either was great. I think there's some some meeting in the middle. But yeah, you have to be able to sell a vision, right? Like, like, and Jess and I feel that vision every day. That's why we've gotten up every day for the last four years to work on something that that doesn't yet exist. And it's it's selling that to somebody else, right, part of part of being an entrepreneur is being in sales. And I don't think everybody realizes that at the beginning.

 

Janice Byrne 

Speaking about…, I'm just picking up on what you said there, Bryn about like, what you get up every day, I guess, if you want to just talk a little bit about kind of impact. If you were to think about kind of the the impact that this entrepreneurship could have for yourself. And like what what is it that kind of made you kind of want to do this and makes you keep wanting to do it?

 

Bryn Davis Williams 

Yeah, in terms of impact for self, I think there's, especially as as a as a woman, I think there's this incredible opportunity that comes with entrepreneurship, to build something for yourself, and also to provide for yourself and your family like to truly create, you know, something that doesn't exist, and also to make sure that the work that you do, goes into your own pocket, you know, there's still a wage gap, and, and so to be able to be your own boss and create your own value and pocket your own value at 100% of the dollar, I think is a really amazing thing. And I think, you know, we're getting to a place where entrepreneurship is being more and more democratized. And I think that's wonderful. And it's creating a lot of opportunities. I think it's leveling the playing field a bit more, definitely. We're not we're not good enough, especially when we look at women of color. But I think, you know, it's, it's better than it's ever, ever been, and I hope it continues to move in the right direction.

 

Janice Byrne 

Absolutely. Yep. Pocket your own value. But what about Jess, so in terms of impact, for others, I guess, or for society, society? Or where do you think double can make a difference?

 

Jessica Bosman 

Yeah, we see double having truly a global impact on the lives of women. So providing more comfort to women, taking an industry that has previously been made by men for men. And essentially taking back that ownership like this is a female centric product that men should necessarily be involved in especially in, you know, the aesthetic of it, and the functionality of it, like we really see double as a foundational garment, like your socks, it's something that you put on every day. And it's something that provides you support, and it's something that should make your life easier, and should be about you, frankly, right. So that's our ethos around the brand. And we really hope to empower women and feel comfortable in their own skin, there's a lot of baggage around arbitrary numbers and letters, when it comes to sizing that we just feel like should be eliminated. We personally both felt that. So we really want to free women from you know, this, this negative body image that's constantly being changed and, you know, sold to us every, every day of our lives. So that's a really big impact that we'd like to have. And then as the business grows, obviously, we'd love to create lots of jobs for women, we'd love to create potentially a scholarship fund, we have a lot of big lofty goals. So we definitely see this being a really impactful brand in many ways.

 

Janice Byrne 

Fantastic. And I guess when we talk about impacts as well, we can't really talk about impact today without talking about sustainability. To what extent have you kind of incorporated that into your approach to double its operations or it's it's the delivery, the design, the whole concept, I guess.

 

Jessica Bosman 

Yeah, sustainability is definitely a core value for us. It's not something that we typically speak too much about in marketing just because we have so many pillars. just kind of to think about and also being previously in, in the industry myself, sustainability is now just a given, like your product should be sustainable. So our product currently is 75%, recycled polyester, we use completely recyclable packaging, and our model, in general is, is sustainable. So for example, we use on demand manufacturing. So we truly create each bra for each individual customer. So we don't provide, we don't have any excess inventory at the end of the day that we're needing to liquidate or that we're needing to burn in worst case or put in a landfill. So we really are minimizing our impact that way. And then, as we grow, we're going to of course, be cognizant of ways that we can improve, as right now we have a limited budget. But yeah, we're doing the best that we can with the resources that we have. And it's definitely something that's at our forefront. 

 

Janice Byrne

Fantastic. So I want to know more about how we can help and support you, I guess, so we can help and support double and going forward. So tell us what's happening in the near future and what we need to do to help.

 

Bryn Davis Williams 

Yeah, so for our big raise, like I mentioned, we're doing a crowdfunding campaign. The great thing about a crowdfunding campaign is that, you know, you're letting people vote and help your company with their wallets. And so there's that, like crowdfunding, I think, is really important for that democratization of entrepreneurship as well. It's also a really great way as an entrepreneur to test to test product market fit. And so we're really excited to be launching our crowdfunding campaign on April 30. One of the things that we've learned about crowdfunding is the importance of of trying to raise as much as your goal as possible in that first 24 hours. So what we're looking for is people to sign up for our email list so that they can stay up to date on when you launch, get the reminders so that they can order in that first 24 hours. But also, we are launching an early bird discount. So if you want to put down a $15 deposit, you can lock in our lowest price for all of our different offerings. So we'll have some merch items, a tote bag, a hat, and a sweater. In case you're somebody who doesn't wear a bra, or doesn't need a bra, you can support us that way. And then we'll also have all of our bras for sale and all of the colors, we have two, we have one style, but two different versions. So we have a T shirt bra that is both in a less support and a more support options. So we have you covered kind of at either end of of your breast weights. And that will all be at our lowest ever discount if you put down the deposit. Otherwise, they'll still be after that first 24 hour period. And they'll still be at a discount versus what we'll be at when we go to market. But so if you visit our website, you can sign up for our email list there. You can also click through to the earlybird discount as well. And that like I mentioned is $15 Canadian.

 

Janice Byrne 

Brilliant. And you want to give us a shout out to some of those social media handles.

 

….your website, your Instagram or whatever it is that you have.

 

Jessica Bosman 

So you can go to our website@wwe.my double.com and double is D O U B L. With no E. And then on socials, you can find us at my double on both Instagram, Tik Tok and Facebook. And also, if you do sign up for our VIP earlybird, you get access to an exclusive community of women on Facebook. And it's just a really great forum to share the good, the bad, and the ugly around bra stories and anything to do with your breasts. 

 

Janice Byrne

Fantastic. Lovely. And I really liked the newsletter and you always put out your favorite podcasts and stuff. So I quite like I feel like I'm getting an email from a friend when I get it.

 

Bryn Davis Williams 

We're also always available to answer any questions if if anybody has any about the process or the product or entrepreneurship, they can reach us at hello@double.ca.

 

Janice Byrne 

Fantastic, brilliant. So key dates again. So it's the 30th of April is the Kickstarter, that's when it goes live. Is that right?

 

Bryn Davis Williams 

Yeah, exactly. Jess and I will be together in Vancouver. Watching all of those orders, hopefully rolling.

 

Janice Byrne 

Cool. And then just one last question. And just because you mentioned events. And I want to just hear a little bit about last week's events and what you both got up to in New York.

 

Jessica Bosman 

Yeah, we held a sipping shop in the meatpacking district in New York, which was really fun. We collaborated with crew the eyewear store, and they have a really cute hidden wine bar at the back. So we had some wonderful collaborations from our other some of our other female, our favorite other female founder brands like nuts for cheese blue Jiang Marlo, gents. I hope I'm not forgetting anybody. So that was really wonderful. And we just had people kind of stopped by chat, got, they got to touch and feel the product, which is always really helpful. With it being a made to measure custom product, we don't normally get the opportunity to send product to people as easily. So it's really great when people can really envision what the product looks like and feels like. And yeah, we're just available to answer any questions. And it's just really fun honestly, to connect so authentically with the community, every time we host an event or go to a networking event. We always have women come up to us and they say this might be TMI, but and then proceed to tell us a story about motherhood or very menopause or surgery, like things that are really personal. And you know, it's really something every woman has gone through in one way or another. And we really believe that there needs to be an opportunity to have that conversation. And we we never think anything's TMI. So we love to hear everyone's experiences, and we love to be a part of their journey.

 

Janice Byrne 

Fantastic. Sounds like you're building a really nice, supportive good community. So I hope I hope that the Kickstarter campaign is big success for you …I’ve been really happy to talk to you about today. Is there anything that you want to add that I haven't asked that you really want people to know?

 

Bryn Davis Williams 

I think my last thing would be if you're interested in entrepreneurship, to start now, to start small, and to become part of the community, it's really the best community that we've ever been part of. Yeah, especially as women, I just have found that female founders are the kindest, most helpful, most encouraging group of people I've ever met. And, and we've, we've honestly gotten nothing but support, whether it's from our full time jobs, you know, like our, my manager knows exactly what I'm doing. She came to our sip and shop, you know, or it's people like you - who are encouraging, you know, the next wave of entrepreneurs doing everything that you can to make noise for women in the space, and have been such an amazing supporter of us - So it just, like, if you're somebody who wants to go into entrepreneurship, don't worry, because you have, especially if you're alone, like you have a whole village of people who are who are ready and willing to help you and Jess and I wouldn't be here, you know, four years later if we hadn't had all of that great support.

 

Janice Byrne 

Awww, that's lovely! Jess do you want to add anything?

 

Jessica Bosman 

Yeah, I think Bryn said it perfectly. That's so true. And we're so grateful to be part of the community. And we do believe that entrepreneurship is such a unique mindset. And it's so wonderful to have a peek behind the curtain with other founders to know that you're not alone in the space and that everyone is going through a unique journey. And it is incredibly challenging. There's a reason not everyone is an entrepreneur. And it's so wonderful to be around so many likeminded women especially. And yeah, thank you so much for having us. It's been a pleasure.

 

Janice Byrne 

Cool. Right back at it. Thank you both so much.

 

 

Eric Morse

The Entrepreneur Podcast is sponsored by Quantumshift 2008 Alum Connie Clerici and Closing the Gap Healthcare Group.

 

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